MKTG 2110 Principles of Marketing (Spring 2021) | Continuing Education and Special Programs

Continuing Education and Special Programs

MKTG 2110 Principles of Marketing

Conceptual understanding and application of customer determination selection, product management, distribution, pricing considerations,and promotional activities within an economic and business environment as related to a strategic marketing plan. Prerequisite(s):ECON 1031 (920:024) or ECON 1041

Course details

Term:

Spring 2021

Section:

40DJ/60DJ

Class Nbr:

13436/14644

Units:

Dates:

Nov 30, 2020 - Jan 22, 2021

Meeting times:

Monday, Friday, 9-9:50 a.m.

Section 60 is for SDJU students only.

Course delivery

Location:

Zoom & Blackboard (eLearning)

Zoom is a desktop video conferencing system allowing for real-time interaction between instructors and students and requires access to a high-speed Internet connection, a webcam, and a headset microphone. Blackboard is a learning management system requiring Internet access and a web browser.