MKTG 2110 Principles of Marketing

Conceptual understanding and application of customer determination selection, product management, distribution, pricing considerations,and promotional activities within an economic and business environment as related to a strategic marketing plan. Prerequisite(s):ECON 1031 (920:024) or ECON 1041

Course details

Term: 
Summer 2020
Section: 
60
Class Nbr: 
50586
Units: 
3
Dates: 
May 11, 2020 - Jun 19, 2020
Meeting times: 
Arranged
Course notes: 

Priority for declared majors: All CBA; General Studies: 32I; 32T; 47A; 47B; 47C; 48E; 48P; 48X; 48Y; 48Z; 5T4; 862.

Course delivery

Location: 
Blackboard (eLearning)

Blackboard is a learning management system requiring Internet access and a web browser.

Instructor(s)

Matthew Bunker

Enrollment information

Questions?
Jamie Anderson

Continuing and Distance Education

(319) 273-7206