MKTG 2110 Principles of Marketing

Conceptual understanding and application of customer determination selection, product management, distribution, pricing considerations,and promotional activities within an economic and business environment as related to a strategic marketing plan. Prerequisite(s):ECON 1031 (920:024) or ECON 1041

Course details

Term: 
Summer 2021
Section: 
60
Class Nbr: 
30407
Units: 
3
Dates: 
May 10, 2021 - Jun 4, 2021

Course delivery

Location: 
Blackboard (eLearning)

Blackboard is a learning management system requiring Internet access and a web browser.

Instructor(s)

Matthew Bunker

Enrollment information

Questions?
Janelle Finke

Continuing and Distance Education

(319) 273-7740